Hiut Denim Co. Jeans Made in Wales

Shop Hiut Denim Co. jeans at Unit 17 Store, with premium denim handmade in Cardigan, West Wales. Explore our carefully selected fits online or visit our independent Cardiff store for personal sizing and fit advice.

Hiut was founded in 2011 to bring jeans manufacturing back to Cardigan, a town that once produced around 35,000 pairs every week. Its factory combines generations of local expertise with careful, small-scale production, and every finished pair is signed by its maker.

Discover Welsh-made jeans crafted from carefully sourced denim, including Japanese selvedge and organic cotton options. Designed to be worn regularly and develop individual character over time, Hiut Denim jeans combine enduring construction with considered contemporary fits.